Design & Brand Strategy — Fort Worth, TX
I'm Heather — a designer & brand strategist building meaningful visual identities, websites, and content for businesses that deserve to be seen.
See the work →"The open line of communication made it easy for me to express my needs, and the team skillfully tailored their designs to align perfectly with my vision. With Heather, you can expect a level of dedication and quality that is simply unmatched."
Good design isn't just beautiful — it's strategic. Every project I take on starts with deep listening: understanding your business, your audience, and what you truly want to communicate.
The result is design that doesn't just look good — it works harder for your brand than anything off-the-shelf ever could.
Let's work together →Hi — I'm Heather, founder and lead designer at what is now Heather Rodgers Design (formerly Kind Design Co.). I bring a unique blend of creative passion and strategic thinking to every project, working with incredible businesses to deliver results that grow their brand.
My dog Zeus — a rescue from the Jackson Hole animal shelter — joins me in the studio most days. We both believe good design starts with listening.
They seamlessly integrated my ideas and input, turning them into visually intriguing and quality content. Their collaborative approach and dedication to delivering high-quality work made the entire process enjoyable and stress-free.
The open line of communication made it easy for me to express my needs and preferences, and the team skillfully tailored their designs to align perfectly with my vision. The dedication and quality is simply unmatched.
Heather was patient, kind and creative — developing a fabulous and unique logo for my real estate business, plus social media templates that were clear, creative and perfectly on-brand. Highly recommend!
Custom packages available. Whether you're launching a new brand, refreshing an existing one, or need a website that actually works — I'd love to hear about it.